The Building Blocks of Intelligent Business

Primary Colors Technology is an AI consulting and product studio. We help organizations harness artificial intelligence — from strategy to deployed solutions.

Let's Talk →See Our Services
What We Do

Four pillars. One foundation.

Our own AI products, plus AI strategy, product development, and integration — so you don't have to stitch together five different vendors.

🎨

Products

AI products we build and run ourselves, starting with Talhue: AI-native candidate search for staffing firms. Use them as they are, or have us set them up for you.

See our products →
🧭

AI Consulting

We assess where AI fits in your organization — cutting through the hype to identify high-impact, practical opportunities. From readiness audits to implementation roadmaps.

⚙️

Product Development

We design and build AI-powered products — from intelligent workflows and automation tools to customer-facing applications. Your idea, engineered and shipped.

🔗

AI Integration

We embed AI capabilities into your existing systems — LLMs, computer vision, predictive models — so your infrastructure gets smarter without starting over.

Products

We build AI products, too.

What we learn building our own products goes into every client engagement.

Talhue Search

AI-native candidate search for staffing firms.

Recruiters ask in plain English and get a ranked shortlist with the reasons behind each match, including whether the experience is current and how much the candidate works with AI.

Explore Talhue →
  • ForStaffing and recruiting firms
  • MatchingTypeSafe System One
  • LicenseOpen source, Apache 2.0
  • SetupRun it yourself, or we connect it to your ATS
Why Primary Colors

We've done it ourselves. Now we help you do it.

Most AI consultancies advise from the sidelines. We built a production SaaS product with 20+ AI agents in under four months — and we did it efficiently, keeping token costs in the low hundreds per month. We bring that same discipline to every engagement.

With deep roots in networking, security, industrial systems, financial services, and HR tech, we understand enterprise complexity. We don't just know AI — we know your world.

Battle-tested builders

We've shipped a multi-agent AI product from zero to production. We don't theorize about what works — we've lived it.

Cost-efficient by design

While others burn through tokens, we architect for efficiency from day one. Our production systems cost hundreds per month, not thousands.

30+ years across industries

Networking, security, industrial, financial, HR tech — we bring enterprise depth, not just AI buzzwords.

Your AI journey, start to finish

From first strategy session to production deployment — we guide organizations through the entire AI adoption lifecycle.

How We Work

From conversation to production.

A clear path with no black boxes. You have visibility at every stage.

01

Discover

We understand your business, your data, and your goals. No generic playbooks — we listen first.

02

Design

We map the solution architecture, define success metrics, and align on scope before writing code.

03

Build

We develop, test, and iterate in the open. You get visibility at every stage.

04

Deploy

We launch alongside your team, handle the handoff, and stay available. Your success doesn't end at delivery.

Services in Detail

What's included.

AI Strategy & Consulting

Not sure where to start? That's exactly where we come in. We help leadership teams understand what AI can and can't do for their organization, then chart a practical path forward.

Best for: Organizations exploring AI for the first time or looking to move beyond pilot projects.

  • AI readiness assessments
  • Use case identification and prioritization
  • Data strategy and infrastructure review
  • Technology and vendor evaluation
  • Implementation roadmaps
  • Executive AI literacy workshops

AI Product Development

We build AI-powered products from the ground up — whether it's an internal tool that saves hundreds of hours or a customer-facing application that becomes your competitive edge.

Best for: Companies with a product idea that needs technical execution or dedicated AI engineering capacity.

  • Intelligent automation and workflow tools
  • Natural language and conversational interfaces
  • Recommendation and personalization engines
  • Computer vision applications
  • Predictive analytics platforms
  • Custom LLM-powered applications

AI Integration & Modernization

You don't need to rip and replace. We embed AI capabilities into your existing systems so you get smarter without starting over.

Best for: Organizations with established tech stacks that want to add AI capabilities without disruption.

  • LLM and generative AI integration
  • API development and system connectors
  • Legacy system modernization with AI layers
  • Data pipeline design and optimization
  • Model fine-tuning and deployment
  • Ongoing model monitoring and maintenance
About

Our story.

Primary Colors Technology was founded on a simple idea: AI should be practical, accessible, and built on a solid foundation.

Primary Colors is led by Satish Gannu, a technology executive with more than 30 years of experience across networking, cybersecurity, industrial systems, financial services, and HR technology. He has seen every major technology cycle — mainframes to cloud, waterfall to agile, big data to AI — and knows the difference between what scales and what just demos well.

We don't just advise on AI — we build with it every day. We developed a full SaaS recruitment platform from scratch in under four months, powered by over 20 AI agents, using AI-native software development practices throughout. That's not a proof of concept. That's a production product, built fast, with real users.

While the industry debated token maximizing and then swung to caution, we took a pragmatic path from the start. Our recruitment platform runs an entire organization's AI workload for low hundreds of dollars a month in token costs — not thousands. Efficient architecture isn't an afterthought for us. It's how we build.

That hands-on experience is exactly why we're equipped to guide your organization through its AI journey — whether you're exploring your first use case, modernizing legacy systems, or building an AI-native product from the ground up.

"We built a 20+ agent SaaS product in under four months. We've been building technology for over 30 years. We named the company Primary Colors because the fundamentals matter — when the foundation is solid, everything you build on top of it works."
Team

Who's behind Primary Colors.

Satish Gannu

Satish Gannu is a technology executive with more than 30 years of experience turning emerging technology into working products across multiple industries.

Read full bio

As Chief Product and Technology Officer at Korn Ferry Digital, he led a global organization of 500+ people and transformed the HR and sales technology portfolio into a SaaS business generating $360M in revenue.

At ABB, he was CTO of Digital ABB and SVP of Security, where he built the ABB Ability industrial IoT platform, led product and IT security, and founded the Operational Technology Cyber Security Alliance. Earlier, at Cisco, he helped scale threat defense revenue from $50M to $400M.

Most recently, as Chief Digital and Technology Officer at Tandym, he took an AI-native, multi-agent recruiting platform from concept to production in six months with a team of three.

Satish pairs hands-on AI delivery with deep foundations in cybersecurity, data architecture, and governance, so the systems he builds are secure and dependable. He holds 26 patents.

Wherever you are on your AI journey,
we'll meet you there.

Whether you're exploring your first use case or scaling an AI-native product, we've been where you're going. Let's talk about what's next.

Schedule a Call →
Contact

Let's talk.

Whether you have a specific project in mind or just want to explore possibilities, we'd love to hear from you.

We typically respond within one business day.

📍
San Jose, CA